Choose one reason for visitors to walk in. Put the short message outside and give staff the exact terms, dates and redemption instructions before opening day.
Decide which items qualify, when the offer runs and where visitors redeem it. Keep the long terms at the counter or on the offer page. Ask the display supplier how much of the short message can fit on the proposed format.
Give the entrance and counter separate jobs
Mark the public entrance on a site photo. At the counter, give staff a copy of the approved message and a clear answer for customers arriving after the offer ends. A tethered helium balloon and a blower inflatable have different setup needs, so identify the proposed format in the handoff.
Check the neighborhood calendar
Phoenix lists its APS Electric Light Parade for December 5, 2026, beginning at Central and Montebello avenues. If your store is near the route that day, check the city street closure information and confirm a usable customer entrance with the property contact.